Omni-Channel – Pitfalls and Chances for new Strategies

Omni-Channel – Pitfalls and Chances for new Strategies

Omni-channel – buzzword or panacea? Looking at conferences and the internet it has a high traction at the moment. Interestingly applications and solutions are still difficult to find. No wonder, it implies a way forward into new strategies for retailers. It is up to you to get it right yet! This article help to understand …